Digital Campaigner

REMOTE

Digital Campaigner

Reports to: Deputy Digital Director

Supervisory Responsibilities: This is not a management or supervisory position

Supervises:   N/A

FLSA Status: Exempt

United for Respect (UFR) and United for Respect Education Fund (UFREF) is a national organization building an industry voice of people working for the country’s largest corporations. Through scaled leadership development and base-building, UFR’s growing network is challenging major corporations and policymakers to provide family‐sustaining jobs for all working people. We leverage technology — social media, relational tools, and our digital platform, WorkIt — and bring the workforce into a shared community of support and advocacy. 

UFR is currently seeking a Digital Campaigner. Reporting to the Deputy Digital Director, the Digital Campaigner executes UFR’s digital strategy to connect UFR’s work with our members and supporters, generating online actions and donations, funneling users up a ladder of engagement across the digital spectrum. You will be embedded within UFR’s programs, and will be their guide to how digital strategy can supplement their plans and help them reach their goals. 

What You’ll Be Doing:

  • Advancing worker justice by engaging our existing and potential online community through organizing and fundraising strategies in close coordination with digital, organizing, comms and development teams

  • Project managing digital and online to offline campaigns from campaign conception to content creation to execution

  • Designing & creating storytelling-focused content from a worker’s voice, to engage both workers and allies, including but not limited to: email writing, web content, graphic design, social media organic and paid content, SMS and peer-to-peer texting

  • Coding emails and website updates with basic HTML and minimal CSS

  • Executing list acquisition strategies designed to boost digital engagement, onboarding current and former retail employees as well as supporters and potential donors

  • Identifying organizer prospects; coordinating with the organizing team to ensure priority contacts are escalated through peer-to-peer texting in a timely manner in order to ensure online activity translates to offline grassroots action

  • Run regular tests on email, social, website, and acquisition strategies to identify the hardest-hitting, best-performing techniques and strategies that cut through the noise

  • Report out on digital results, providing metrics and analyzing what they mean for next steps & future campaigns

  • Maintain a digital content calendar tracking upcoming dates, actions, and compression moments to drive digital strategy

  • Additional digital campaigning responsibilities as assigned 

What You’ll Bring:

  • Strong motivation and a passion for transforming the lives of working people in retail and low-wage jobs

  • Minimum experience of 1-3 years of digital experience, preferably through a progressivie digital organizing, labor, or nonprofit lens

  • You are extremely detail-oriented and like creating and holding teams to a process

  • You like nerding out on spreadsheets, analyzing charts and graphs, and tracking digital engagement metrics to evaluate and improve campaigns

  • You like graphic design and have an eye for what catches people’s attention on the internet

  • A demonstrated ability to use storytelling and persuasive writing to explain complex legislative and corporate details

  • The ability and desire to work in a fast-paced environment, meeting deadlines and managing multiple projects

  • Organizing experience a plus

We’re Excited About You Because:

  • Thrive in collaborative working environments and actively seek ways to make your work stronger by sharing your expertise and strengths and leveraging those of others

  • Want to intentionally contribute to an inclusive working and professional development environment

  • Have a proven track record for being a self-starter

  • Embrace technology as an enabler to help you get your job done and to collaborate in a culture that promotes passion in technology

Salary range: $55,000-65,000 dependent on experience and location

United for Respect is an Equal Employment Opportunity employer and actively recruits people of color, women, individuals with disabilities, and members of the LGBTQIA+ community. United for Respect provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

 

Location: Fully remote, even post-pandemic